UMG Year in Review(border)

Year in Review: A Growing Agency

2014 was a great year for UMG. If I had one word to describe our year, it would be “growth.” Our agency grew in a number of ways: 1. Our Clients. In 2014, our client base grew in quantity, but more importantly, in quality. Carolina Dental Alliance, Scansource, and Greenlink were just some of the great clients we had the opportunity to work with this past year. 2. Our Team. This year, we welcomed a new public relations director, Carlie Maldonado, a new creative director, Emma Klak, and a great team of interns who contributed ideas and great work to our agency. Our goal is to treat our team as a family, and I can definitively say that in 2014 our team has grown to be like a family at UMG. 3. Our Expertise. Ad agencies are supposed to be idea factories for clients. Yes, we need to be able to execute …

carlie

Hispanic Ad Agency Hires Public Relations Director

Jan. 13, 2014, Greenville, S.C. – UniComm Media Group, South Carolina’s first full-service Hispanic market advertising agency, has hired Carlie Maldonado to serve as the agency’s public relations director. Maldonado will be responsible for strengthening UMG’s ties to media outlets and for developing and executing public relations strategies for agency clients. “Public relations plays a key role in any marketing communications plan targeted at the Hispanic consumer. Hispanics today, more than ever, embrace our diverse media environment as a reliable source of information,” Ramón Nieves-Lugo, UniComm’s chief marketing officer said. “Adding Carlie allows our agency to provide our clients with a more integrated approach to our marketing communications strategies. We are excited about the enthusiasm and passion for public relations she brings to the agency family and especially to our clients.” With this addition, UniComm Media Group is adding to an already strong agency team that delivers exceptional strategy and …